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Prepare Your SEM Spend for Christmas, with 3 Holiday Forecasting Tips

Managing your AdWords dollars can be a chore, but is a crucial part of search engine marketing.  Often, we are seeing retailers run out of AdSpend before, or during, peak revenue periods. From mid-November through to Christmas, New Zealand consumers are hitting up Google to find out what they need …

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5 Local SEO Tips for Small Businesses

Local SEO is important for many businesses, but it is especially important for small businesses. If you are a small business, it is essential to strengthen your digital presence to help your local customers find you online.
Here are five local SEO tips to help your small business flourish in the …

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Email Marketing Best Practices for Small Businesses

Sending emails out to your leads and customers may sound like a thing of the past, but with 4.5 billion email accounts and 1 billion Gmail users worldwide, disregarding email marketing could be a costly missed opportunity.
Our friends at HubSpot offer some pretty compelling email marketing statistics:

95% of online consumers …

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