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New WordPress Plug-in ‘Site Kit’ Integrates Google Tools

Late last week Google announced its new free, open-source plug-in for WordPress, Site Kit. The plug-in helps webmasters manage their site by rolling a number of Google-powered insights into one channel. This helps website owners collate audience and revenue metrics into a single place.
What Google tools are available?
Google has stated that …

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Google Rolls Out New Tools For Responsive Search Ads

This week has been a big one for Google’s search engine marketing systems, as the Responsive Search Advertising feature has just introduced four great new updates for the system, as well as exciting language developments. Here’s how you can use these updates to benefit your responsive search ads and make …

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Google Search to include Comment System for Live Sports Events

Google has announced its intention to allow users to comment on specific search results, directly on the Search Engine Results Page. At this stage, the comment system can only be used on results for live sporting events. Google has further clarified that comments on Google Search aren’t available for all …

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How to Rank in Google’s Featured Snippet

A new feature on Google is the featured snippet that heads the search engine results page. When a web browser types in a question, such as ‘What is a featured snippet’, an answer will appear in a box. Google crawls through websites to find the best answer and places this …

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How To Optimise Your Google My Business Listing

You may have noticed business listings in search results or Google Maps. These listings showcase hours, photos, reviews, and more. These are called Google My Business listings – and they one of the most powerful tools for Local SEO.
You’ve probably used them to help determine whether to visit a restaurant …

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