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Online Marketing

Google Rolls Out New Tools For Responsive Search Ads

This week has been a big one for Google’s search engine marketing systems, as the Responsive Search Advertising feature has just introduced four great new updates for the system, as well as exciting language developments. Here’s how you can use these updates to benefit your responsive search ads and make …

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4 Tips to Nail Your Holiday SEO

With the Black Friday and Cyber Monday sales comes the beginning  of holiday period. So what does your holiday SEO look like?
Consider that, for some businesses, this means that means the beginning of an incredibly busy period for business, as people buy, buy, buy. For others, it is a chance …

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How to Improve Customer Loyalty for your Small Business Online

Loyalty is important in any relationship, and that includes the relationship between a business and its customers. Without loyalty, the connection is thin and easily torn. Consider these 7 tips to improve customer loyalty for your small business online.
Do What You Say
Be honest with your pitch. If you oversell your …

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Apple pushes back against ad-tracking with next version of Safari

­At Apple’s Worldwide Developers’ Conference this past Monday, as well as the usual list of upgrades coming in areas like augmented reality software and animojis, the technology giant announced a radical and innovative update to its flagship browser Safari – one that will cause major problems for groups such as …

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Is your site optimised for mobile-first indexing?

At the end of last year, we identified mobile-first indexing as one of the key SEO trends that would continue to grow in 2018 and, just over three months ago, Google announced they’d be moving to mobile-first indexing to help determine rankings. In late April, Google started sending notifications to …

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