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Google Announces End of Support for Robots.txt Noindex Directives

Google announced early this month that they will be discontinuing their unofficial support of noindex directives within robots.txt files. As of 1 September 2019, publishers who are currently relying on robots.txt crawl-delay, nofollow, and noindex directives will need to find another way to instruct search engine robots how to crawl …

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Spotlight Shines on Google’s Handling of Map Scammers

A pervasive problem with Google My Business listings on Google Maps has received a fresh wave of media scrutiny after an expose in the Wall Street Journal. The issue? Scammers are flooding Google Maps with bogus business listings, pushing legitimate businesses out of search results, and Google’s efforts to address …

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Gmail’s Dynamic Email: Incoming Full Release

Google has been casting a judicious eye over all of its programs. Assistant, Ads and Analytics have all seen user-oriented updates aimed at striking the balance for both corporation and individual satisfaction. Now, there’s a new player in the mix: dynamic emails in Gmail.

Three months ago, in March of 2019, …

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Google Announces New AR Technologies

Google continues to astound us with new and innovative products being announced at this year’s Google Marketing Live event. Earlier today, a talk with Clay Bavor, Google’s Vice President of Augmented and Virtual Reality, uncovered some exciting new announcements about the future of how we interact with advertising.

What Is Augmented …

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Inclusive Marketing: Why and How Does it Work?

The world has been and always will be a place filled with incredible and exciting people with endless different backgrounds and perspectives, and some people might say that the digital marketing industry has evolved to represent this rich diversity. However, that’s not entirely the case. Many cultures still lack representation, …

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