The Royal Tour in New Zealand – Was it worth it?

They say that Meghan Markle and Prince Harry’s recent tour of New Zealand cost the taxpayer one million dollars.
Was it money well spent? While it may not be that much relative to the nation’s operating allowances from 2018 until 2021, which are all in excess of NZ $2B (that …

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Moz Releases Annual Local Search Rank Factor Survey

Lauded SEO toolset developer Moz has released their 2018 Local Search Ranking Factors Survey, and have illuminated where recent growth has been most distinct. Local search as a whole continues to be a hotbed for progress, but the Moz survey highlights some key movements – Google My Business is changing, …

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5 Reasons Avoiding SEO Could Be a Mistake For You

Trying to explain why SEO is worth it can be hard, and those of us who need to do this on a regular basis come across the same  doubts and hesitations time and again: it’s too erratic, it takes a long time, PPC is better – all common hesitations.
These all feed …

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DuckDuckGo Hits Milestone 30M Daily Searches

Google may not be the only engine in SEO forever – as of Monday 8th October, DuckDuckGo hit a record 30 million daily direct searches.
While this pales in comparison to the Google’s daily search figures, which are several billion strong, it’s still notable, and today we’re exploring why.
The Exponential Rise …

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Study Finds Disparity Between YouTube and Google Video Rankings

Video content is an often overlooked but potentially very powerful tool in the world of SEO.  But a new report published by RankRanger has found that having a highly ranked video within YouTube  may not increase it’s chances of appearing in Google’s search results video carousel.
Google’s Move From Thumbnails to Carousel
Back …

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