How Can a Great Sitemap Take Your SEO to the Next Level?

Is something as simple as a sitemap standing between you and SEO super-stardom? We all know that there are several elements to search engine optimisation, and there’s no undervaluing the hard work of generating great content and the technical aspects of SEO can be intimidating, but sitemaps are basic tools …

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What are the SEO Benefits of Social Media?

It’s been a pretty big decade for social media.
Ten years ago, the influence of social media was moderate. Facebook had 140 million users, LinkedIn 30 million, and people were still just getting their feet wet with the integration of social media into everyday life.
Fast forward to 2018, and those numbers …

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Impacted by the Google Medic Update? Here’s How You Can Recover (Updated)

Search engine optimisation is constantly reacting to the daily updates Google makes to its search engine ranking algorithm. Most of these updates are minor and go unnoticed but some, like the Penguin and Panda updates, are major. In August 2018, Google dropped another significant update, nicknamed the Medic Update, that …

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Top SEO Ranking Factors For 2019

Given that Google ranks the 644 million websites out there based on hundreds of ranking factors, it can be easy to feel a little intimidated by the idea of wading and trying to find ways to rank your page among it all.
Many have said that SEO is a field with …

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How to Rank in Google’s Featured Snippet

A new feature on Google is the featured snippet that heads the search engine results page. When a web browser types in a question, such as ‘What is a featured snippet’, an answer will appear in a box. Google crawls through websites to find the best answer and places this …

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