SEO Just Got More Important With The Launch Of Facebook’s ‘Fake News’ Fighting ‘Click-Gap’ Signal

Yesterday Facebook announced and globally rolled out “Click-Gap” a new signal in its News Feed algorithm to fight the spread of ‘fake news’ on its platform. What immediately became clear to SEO’s out there is that Click-Gap is Facebook’s version of Google’s PageRank algorithm.

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Google Assistant Rolls Out Rich Answers, Tools, and Ads

Google updates are coming hard and fast this month, and they’re not about to slow down on the mobile front. The search engine giant has announced that it’s rolling out “rich answers” in search results for Google Assistant.

That means images, stock reports, and event listings with locations and rich media …

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How To Optimise For Voice Search (Updated)

What is Voice Search?

Voice search is voice recognition application run by search engines to provide search results based on spoken queries.

Characteristics of voice Search

An activation trigger away from a typed query, such as a button or spoken phrase (“OK Google”)Automatic Speech Recognition (ASR) software to process queriesFast and convenient response …

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Moz Launches Domain Authority 2.0

According to SEO industry heavyweight, Moz, the update to their widely used Domain Authority metric is finally rolling out this week.

Domain Authority (DA) is a search engine ranking metric or score that Moz developed in order to help quantify a site’s ranking power. It uses a scale between 1 and …

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Book Release: “How to Get To The Top of Google Search” By Richard Conway

If you’re seeking a clear and authoritative guidebook to SEO, check out Pure SEO founder Richard Conway’s new book, How to Get to the Top of Google Search: A Practical SEO Guide – published by Penguin Randomhouse and released on the 5th of March in eBook and paperback.
In his new book, …

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