Blog

SEM

AdWords Introduces New Promotion Extensions, Custom Intent Audiences and Ad Variations for Testing

Three new features are available in the new AdWords interface.
Promotion Extensions
About a year ago, Google started testing promotion extensions in text ads, and earlier this year they extended this feature to the new AdWords interface. Now, Google has extended its arms even further by making promotion extensions available globally, …

Read More

This Week in Search: PayPal Available in AdWords and More Google Updates

Pure SEO’s This Week In Search series takes a look at the top SEO and SEM news stories from the week.
This week Google introduced PayPal to Adwords, more real-time data to search trends, labels to raw files, knowledge graph data to local panels, and audiobooks to its book search feature.
 
Paypal …

Read More

This Week in Search: 5 Announcements From Google

Pure SEO’s This Week In Search series takes a look at the top SEO and SEM news stories from the week.
This week Google announced 5 changes that affects business owners, travellers and consumers.
 
Google to Penalize Sites that Use AMPs as Teaser Pages
As of 1 February 2018, websites that use Accelerated …

Read More

This Week in Search: Exciting Updates, Features and Extensions

Pure SEO’s This Week In Search series takes a look at the top SEO and SEM news stories from the week.
This week Google introduced new features, extensions and updates, Firefox ditched Yahoo, and Facebook launched a refurbished app.
 
Google AdWords Introduces Promotion Extensions
It’s undergone many changes this year, but now Google …

Read More

This Week in Search: It’s Getting Easier to Connect and Network

Pure SEO’s This Week In Search series takes a look at the top SEO and SEM news stories from the week.
This week Instagram added two new features, Google AdWords released a new type of shopping ad, LinkedIn made it easier to reply to messages, and Snapchat realized that sharing is …

Read More

Get Actionable Digital Marketing Advice Weekly

No fluff. Easy to follow, practical, and high-quality content sent straight to your inbox.
  • This field is for validation purposes and should be left unchanged.

Our clients

  • Google Premier Partner
  • AUT Excellence
  • Fast 50 logo - 2015
  • Fast 50 logo - 2014
  • Supreme Winner
  • Google Adwords
  • Google Analytics
  • Google Award
  • Westpac Award
  • Deloitte Fast 500
Call Pure SEO