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Google Trends: Understanding NZ Search Habits in 2018

What did 2018 look like for New Zealand, from the perspective of Google? In other words, what were we, as a nation, looking for? The results are in on Google Trends – and they may surprise you.
Among other things it seems that we, as a nation, struggle to cut mangos, …

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Top SEO Factors That You Need to Prioritise This Year

Given that Google ranks the 644 million websites out there based on hundreds of ranking factors, it can be easy to feel a little intimidated by the idea of wading and trying to find ways to rank your page among it all.
Many have said that SEO is a field with …

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New WordPress Plug-in ‘Site Kit’ Integrates Google Tools

Late last week Google announced its new free, open-source plug-in for WordPress, Site Kit. The plug-in helps webmasters manage their site by rolling a number of Google-powered insights into one channel. This helps website owners collate audience and revenue metrics into a single place.
What Google tools are available?
Google has stated that …

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Google Rolls Out New Tools For Responsive Search Ads

This week has been a big one for Google’s search engine marketing systems, as the Responsive Search Advertising feature has just introduced four great new updates for the system, as well as exciting language developments. Here’s how you can use these updates to benefit your responsive search ads and make …

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Google Search to include Comment System for Live Sports Events

Google has announced its intention to allow users to comment on specific search results, directly on the Search Engine Results Page. At this stage, the comment system can only be used on results for live sporting events. Google has further clarified that comments on Google Search aren’t available for all …

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