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28 April 2017

Meet AutoDraw – Your Personal Artificial Intelligence Artist

Now you can draw like a pro with AutoDraw! Google’s Artificial Intelligence team developed Autodraw to make drawing faster and easier for all of us. The best part? It is absolutely FREE and hassle FREE too. AutoDraw is a web-based tool that pairs drawings with machine learning. When you draw

27 April 2017

The Psychology of Colour: How It Affects The Way We Buy

Humans are visual creatures and it is theorised that colour plays a huge role in influencing our purchasing behaviour. Marketers have found that the colour of the call-to-action (CTA) button has a great effect on conversion, with different colours evoking different emotions, memories, and so on. Colour has been used

25 April 2017

Top Tip Tuesday – Avoid Duplicate Content & Keyword Stuffing

Writing good quality content is an important component of your SEO strategy. It has many benefits, including ensuring visitors have a  clearer understanding of your brand, business, products or services and increasing engagement with your website pages that help reduce the bounce rate. Two cardinal rules to keep in mind are

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