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27 June 2017

Top Tip Tuesday – Is Your Website Designed For Your Target Market?

The possibilities with web design are virtually limitless. It can be tempting when designing a new website to incorporate all the latest whizz-bang features, but at the end of the day, these features are only a good idea if they help your users find the content they desire.
Sara explains more …

26 June 2017

Tools to Measure Landing Page Optimisation

So you’ve created a landing page that’s beautifully designed and researched thoroughly. Time to sit back and watch the traffic roll in right?
Wrong.
This is just the beginning! Now that your page is live and receiving traffic, you need to ensure you’re capturing leads. You may get 5,000 visits to your …

22 June 2017

When Should I Use A Landing Page On My Website?

Think about your website. You’ve likely designed it to be beautifully centred around your homepage as the start of a visitor’s journey. We often think of our website’s homepage as being like a virtual business card, or at least the first impression we present to the online world.
However, your homepage …

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