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The Social Media Revolution
The Social Media Revolution
The social media boom cannot be underestimated. The ability to interact with and to have open dialogue with your customers has never been as easy or as effective.
Social media has become an integral part of the online community. Here at Pure SEO, we provide our clients with the best possible means to connect with their potential market. Our company is New Zealand-based, with international credentials – this is because we draw only from the finest resources. Our in house Social Media consultant from the United States has extensive experience and knowledge in optimising your company through digital networking tools. She creates custom social media campaigns to target your audience focused on platforms that will best benefit your company. Through these extensive services we guarantee the success of your business.
Too many companies jump on the social media band wagon because they feel like they should be doing it. Nothing could be further from the truth.... There is an extensive variety of social media platforms that give different impressions and have the potential to reach vastly different audiences. A Facebook page is not right for every business, there needs to be an actual commercial business case and purpose for implementing one. We would be happy to analyse your companies communication objectives and draft a custom plan tailored to your company's services, products, audience and overall needs.
At Pure SEO we help you plan, select, roll out and maintain your campaign.
With so many different options including Facebook, Twitter, LinkedIn, YouTube, Google+, Pinterest, etc... it is important that a strategy and business case is prepared before taking the leap into social media. We look at the tools and the business case for using them... Do you have the resource to implement and maintain, what are your goals, how will we achieve those goals and what are the associative costs (and so much more!)
It is important to tackle social media campaigns like you would any promotional effort. It has a similar backbone to many traditional marketing campaigns, but differs in reduced price and viral tendencies. Social Media embodies the power of WOM (Word of Mouth) and exercises the golden rule of public relations- you can say you provide the best service and products all you want, but it's not until someone else says, "hey, they have great stuff!", that people really pay attention. The idea of social media is to gather an audience, engage with others and share what you have to offer. Successful social media campaigns can be extremely beneficial in regards to company image and ROI. With Facebook currently holding over 845 million users and Twitter over 300 users, social media holds a great potential for businesses to be seen by potential customers if they play their pages right.
Selecting the right social media platforms and management tools is key to a successful campaign. We assist with the selection of the social media platform and choosing the tools (things like Tweet Deck) to facilitate a campaign sure to yield positive results.
The roll out of the campaign is crucial. From getting a good searchable Facebook URL (after receiving 25 likes) to deciding what methods to use to attract the right audience, we will be as involved or removed as you want. We let you decide whether you want us be a part of driving the campaign forward or if you want to take full management control of your social media success.
Pure SEO will help you put in a plan to manage and maintain your social media in house. However some clients like us to take a more active role... the choice is yours... remember we are never more than a phone call away :-)