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The
Search Engine,
Optimisation
& Pay Per Click
Specialists
Google Adwords

 

Yahoo Search Marketing

Pay Per Click Marketing - PPC

Pay Per Click (PPC) - Drive targetted traffic to your website in 24 hours!

In New Zealand over 92% of Internet searches begin with Google, therefore it is prudent to focus on Google Adwords PPC if your target market is New Zealand.

In Asia however, Google has a much smaller share of the market, therefore it is often wise to use Yahoo Search Marketing PPC if you are targeting Asia.

Benefits of setting up a PPC campaign:

Low Initial Investment

Setting up a PPC campaign is cheap, there may be a minimal amount payable to the search engine and then some to a professional company like Pure SEO. After that Pure SEO only charges a small management fee with the only other costs coming when someone actually clicks on your ad. 

Set your own budget

PPC enables you to tailor your budget to your own specification, once you have spent that budget your adverts will no longer be shown. Budgets can be amended as necessary.

A Level Playing Field

With PPC you can compete with national and international chains on an even footing.

Instant Results

Okay, we've warned you about companies that promise immediate search engine ranking, but PPC is the exception to the rule. Because of the nature of PPC ads, you can get top placement virtually at once. What's more, you'll get results (and we mean sales) more quickly than with Natural SEO methods.

Analysis & Trackability

PPC produces almost instant results. Pure SEO are able to track and analyse the results and 'tweek' the campaign on an ongoing basis to increase the return on investment.

National & International Presence

Google & Yahoo reach the vast majority of the world's population, this in turn allows you to reach the majority of the world's population.

Targeted Marketing

PPC is a highly targeted and effective form of marketing. Remember, users are actually physically typing in the keywords you have selected, therefore they already have the intent - all a PPC campaign is doing is turning that intent into action.

Pay Per Click (PPC) including Google Adwords and Yahoo Search Marketing are a cost effective metod of bringing in targetted traffic to your website immediately. Contact us today to begin your PPC campaign.

 

 

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Last updated June 2010

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